Anna Scholz, first lady of plus size fashion invites you to view her beautiful new lingerie and fashion collections.
A great design works with a woman's curves, not in spite of them. Every woman deserves the choice to wear luxurious and trendy designer clothes. Self-perception and confidence are more relevant than what size you are. Having the right clothes for your shape is empowering and
attractive. I want women to celebrate their curves and enjoy shopping in style.
Get to know the designer behind the fashion as we interview Anna Scholz
What are your favourite piece(s) from your SS14 collection for Simply Be?
I love the green and black palm leaf tropical maxi skirt as it is so on trend and will be very useful all through summer. From the monochrome story I adore the black and white croc print top and skirt, really cute worn together and super versatile worn separately.
Whats your favourite aspect of working in the fashion business?
Always having an amazing wardrobe to choose from.
What are your favourite key trends at the moment?
Tropical prints, pleated skirts and the colour red.
When youre not designing what do you like to do in your spare time?
Travelling! I love looking at the ocean (if in the UK) and walking my dog. I also love cooking, as I have a very hungry boyfriend and a big circle of friends who like spending time in my house.
How would you describe your own personal style?
I am a bit of a chameleon and like changing my look all the time, from Rock Chick to Lady, but my favourite is probably a boho hippie look.
What is the one piece of clothing you could never live without?
A good push up bra, as underwear can change any outfit. Hence I really enjoyed designing our Anna Scholz for Simply Be lingerie collection.
Shoes or handbags?
Def handbags. I am in love with my new grey Marc Jacobs! I have a love/hate relationship with shoes as I am a wide size 9 and find it really difficult to walk in heels :(
Whats the best advice youve ever been given?
The universe applauds action not thought
Any style tips youd like to share with our readers?
It is not about what size you wear! It is about how you wear your size.
Where /what gives you inspiration?
The women around me. Everyday things inspire me.
Where is your favourite place to go in the world?
Ashvem beach, Goa.
Which celebrity would you love to style?
Designer Anna Scholz brings her new collection to Simply Be in sizes 12-32. With beautiful prints and elegant styles to choose from, you?ll fall in love with her new range. We?ve also got new Anna Scholz lingerie in gorgeous colours from light control basques to matching bra and brief sets.