#bosombuddies

Fashion Targets Breast Cancer

This year we have buddied up with Fashion Targets Breast Cancer again to launch a new twinning collection for you and your #BosomBuddies. Whether it's your BF, your BFF, your GBF, your bae, your boo, your mum, whoever.

#Bosombuddies

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Introducing our statement collection for Fashion Targets Breast Cancer. With every item helping to make life-saving research happen, it’s fashion with the power to save lives. Dress in solidarity with your #BosomBuddies today, and 30% of the purchase price goes to Breast Cancer Now. Let’s stop breast cancer taking lives, together.

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30% of the purchase price will be donated to Breast Cancer Now

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Fashion is a strength.
It gives us power.
The power to stand together
and dress in solidarity.

Fashion unites us.
And when is comes
to breast cancer,
we're stronger together.

It's time to take a stand.
Let's stop breast
cancer in it's tracks.

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#Bosombuddies

One in eight women get breast cancer. Yep. One in eight. No one individual will stop it. It going to take all of us. Because it affects all of us. This Spring let’s dress in solidarity and stop breast cancer taking lives, together.

Head over to our blog to read more about why our Bosom Buddies Hayley Hassehoff and Joann van den Herik are supporting this year’s campaign.

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Shop the full collection

30% of the purchase price will be donated to Breast Cancer Now. Breast Cancer Now is the working name of Breast Cancer Care and Breast Cancer Now, a registered charity 1160558, SC045584 and 1200. Fashion Targets Breast Cancer is licensed by The Council of Fashion Designers of America, Inc./CDFA Foundation, Inc., U.S.A.

Credits, Photographer - Aitken Jolly @jollyvision. Creative direction - Adam&eveDDB @aandeddb