We love being at home. All the creature comforts and cosy corners of your house, no need for makeup. Dress code? Comfy. 

BLISS.

Meet Hayley Hasselhoff – one woman on a mission to celebrate curves and support diversity in the modelling industry, who is renowned for her body positivity. Following the launch of our New Icons campaign, here at Simply Be we’re excited to reveal talented model, actress and activist Hayley Hasselhoff is the face of our autumn/winter collection.

Looking for some outfit ideas to master your autumn/winter dressing? When it comes to rocking a fabulous wardrobe, we can always count on Joe Browns to serve us some seriously stylish pieces, season upon season. From beautiful blouses, to trendy tunics and marvellous midi dresses, Joe Browns have got the lot. 

We know here in Britain and overseas in America the plus size market is booming, but how are plus size bodies viewed in other countries? From bloggers to models to body positive activists, the plus size revolution is going global and it seems we aren’t the only country ready for a body positive revolution. So fasten your seatbelts as we take you on a whistle stop tour of the world to see other countries attitude towards fuller figures.

In recent years, the plus size community and body positive movement seemed to be a step in the right direction towards the diversity we see in model representation, mainstream media and social media platforms. 
Proudly flaunting their very real and un airbrushed bodies in bras and swimsuits, it seemed that finally, companies were embracing change and that inclusive attitude was reflective in their inclusive campaigns, catwalks and faces of their brands.

We needed a new icon. We found one, thanks to The New Icons Model Search. Things have moved on a bit since we set out to find a new icon back in January, as our Model Search finalists are back and now championing the Curve Collective.